In this digital age, more homebuyers than ever are beginning their home search online. While a well-written listing is critical during this process, a picture truly worth is a thousand words.
Here are a few reasons why your listing photos matter.
It Gives a Strong First Impression
Your listing photos are the first impression that house hunters will receive of your property. You want these images to make a strong impression and cause buyers to immediately call their real estate agent.
To provide this strong first impression, you want high-quality images. You want images with a high resolution and that capture the right angles of your home. You want these images to focus on the features and characteristics of your property that set it apart from other houses currently on the market.
It Shows the Condition of the Property
When your home is clean, properly staged, etc., it shows buyers the condition of the property. It gives these house hunters an idea of the types of projects that they would want to tackle before the home is move-in ready. It also helps buyers know what to expect when they walk in the front door.
You Can Expand Your Reach
Some house hunters can not tour your property right away. However, it may be the perfect home for them and meets the specifications and the features that they want. When you have incredible listing photos, you will capture the attention of these long-distance buyers. They are more likely to set up virtual tours to view the home or plan a trip to view the property in person.
How to Improve Your Listing Photos
There are several things you can do to improve your listing photos. These include:
Clean the home. Make sure the countertops are clear, cabinet doors are short, items are picked off the floor, etc. You want the home to appear pristine and in excellent condition.
The lighting is critical. Open the windows and let in plenty of natural sunlight. Avoid taking photos in the dark where artificial light is your only light source.
Complete all projects. Are you painting a wall? Installing new hardwood flooring? Try to finish these projects before you take pictures.
Angles make a big difference. The right angle can make a space appear large and open. You may want to hire a professional real estate photographer to ensure you are getting the best angle in every single photo.
When working with real estate agents like Martin MacFarlane, an incredible real estate listing won’t be a worry. Martin will work with you to create a listing that captivates, engages, and persuades. Contact him today to begin the selling process.
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